No Fluff. Just Good Search Engine Marketing.

  • Agency Veterans: The 3 of us combine for decades of hands-on SEM experience at agencies. That means you’re handing your marketing over to people who can handle it.

  • Faster Turnaround Times: No need for a meeting to prepare for the meeting where we eventually discuss meeting your needs. We know how to get stuff launched quickly and accurately. We’re a bad fit for clients who like to take the scenic route to success.

  • Flexible Pricing: Only pay for the service you receive. We’re not here to make you pick between convoluted pricing buckets. We’re lean enough to work with you to create a plan that makes sense, whether that’s performance-based, hourly, or monthly retainers.

  • Eclectic Skillsets: Before we were marketers, we earned backgrounds in mathematics, economics, statistics, business, coding, creative writing, and a few languages for good measure. We work in marketing because we’re good at it, but our ideas extend beyond it.

  • Are You Not Entertained?: Reaching goals and hitting numbers is our main priority. That doesn’t mean recurring calls can’t be at least a little fun. We can’t promise to make you laugh, but we’re at least going to try.

  • We Win and Lose Together: We aren’t salaried, we aren’t hourly, we can’t claim credit for someone else’s work. We’re 3 professionals who get to do this as long as our results let us. You better believe we’re showing up to each project highly motivated to do well.

Our Bread & Butter

  • A Fresh-Baked Google Ads Approach

    • Understand Your Business and Objectives

    • Create Account, Ads, and Targeting Framework

    • Determine What’s Working and What Isn’t Working

    • Make Updates and Optimizations

    • Communicate Progress and the Plan for Improving

  • A History of Churning Out Microsoft Ads Results

    • Analyze Performance from Google Ads

    • Import Effective Campaigns into Microsoft Ads

    • Make Updates and Optimizations

    • Determine Amount to Spend in Google vs. Microsoft

Start Cooking With The Experts

How We Rise to the Challenge

  • We Embrace Automated Bidding

    • It used to be fun setting individual keyword bids as an analyst with time to kill. Automated bidding got too good, though, so we’ve embraced it. We get our best results through Portfolio Bid Strategies, Campaign-specific Bid Strategies, ROAS/CPA Targets, and Shared Budgets.

  • We’re Friends with AI

    • Love it or hate it, AI is everywhere now. We work with Google and Microsoft’s native AI tools for ad copy suggestions, bid optimization, and image/video creation. Then, we comb through with a human eye and create from scratch when needed.

  • We Emphasize Smart Account Structure

    • With increasing emphasis on Automation, AI, and Algorithms, a smart account structure can make or break your success. We try to “win the game” of Ad Strength, Quality Score, Expected CTR, and Landing Page Experience through smart campaign design. That means paying less per click and conversion by staying up-to-date with Google and Microsoft best practices.

  • We Write Effective Ad Copy

    • We understand how to create effective ad copy and more importantly, how to test it. We start with ads designed to maximize Ad Strength and then update them based on performance. We can attempt to be clever and funny upon request.

  • We Set Up Conversion Tracking & Custom Dashboard Reporting

    • Good advertising data is accurate and informative. We’re good at delivering on both. Our expertise in Google Tag Manager, Google Analytics 4, and Looker Studio means we’ll be able to get measurement in place and reported out so you’ll always know how we’re doing.

  • We Stay On Top Of New Channels

    • Search Engine Marketing keeps changing so we keep changing with it. We are quick to test the latest and greatest features and campaign types to stay ahead of the curve. We learn new stuff fast so you don’t have to.

Knead to Talk?